Georges St-Pierre’s Net Worth and Earnings as a UFC Legend

Last Updated on January 13, 2024 by Emily Foster

Georges St-Pierre is a household name when it comes to MMA and UFC fighting. His incredible skill and undeniable talent have made him one of the most successful and revered UFC fighters of all time, earning him the nickname of “GSP.”

However, Georges St-Pierre’s impressive achievements in the octagon are not the only reason he is considered a legend. Alongside his success as a fighter, GSP has also amassed a considerable fortune from his various business ventures, endorsements, and other income sources.

In this article, we delve into the details of Georges St-Pierre’s net worth and earnings as a UFC legend. From his early life and career beginnings to his retirement and comeback, we explore how GSP’s financial success has grown alongside his reputation as one of the greatest UFC fighters of all time.

Key Takeaways

  • Georges St-Pierre is one of the most successful UFC fighters of all time.
  • His net worth and earnings are the result of various income sources, including business ventures and endorsements.
  • We will explore his rise to prominence, championship wins, high-paying fights, retirement, and legacy in the UFC.
  • GSP’s financial success is a result of his skill in the octagon and his strategic investments outside of it.
  • Join us as we delve deeper into the details of Georges St-Pierre’s impressive net worth and earnings as a UFC legend.

Early Life and Career Beginnings

Georges St-Pierre was born on May 19, 1981, in Saint-Isidore, Quebec, Canada. Growing up, he was a shy and introverted child, often the target of bullying in school. To overcome his insecurities, St-Pierre began studying Kyokushin karate at the age of seven.

The martial arts training served as an outlet for St-Pierre, providing him not only with an avenue to build his physical strength but also his mental toughness and discipline. As he continued to hone his skills, St-Pierre transitioned to wrestling and Brazilian Jiu-Jitsu, the latter of which he found to be particularly effective in his fighting style.

St-Pierre began his professional fighting career in 2002, competing in local Canadian mixed martial arts events. In his early fights, St-Pierre showcased his impressive physicality and technical prowess, earning recognition as a rising star in the sport.

“I knew from a young age that I wanted to be a fighter. It was a tough road at times, but I never lost sight of my dream.”

Rise to UFC Prominence

Georges St-Pierre’s rise to UFC prominence was nothing short of meteoric. After winning his first professional fight at just 19 years old, he quickly established himself as a force to be reckoned with in the welterweight division.

His early fights showcased his incredible athleticism, tenacity, and technical skill, earning him a reputation as one of the most exciting fighters on the UFC roster. One of his most significant wins early on was against former UFC lightweight champion, Matt Hughes, at UFC 50.

Throughout his career, Georges St-Pierre proved time and time again that he was a top contender, earning his way to several championship fights and title wins. One of his most notable victories was against legendary fighter BJ Penn at UFC 94, where he won the welterweight championship in a dominating performance.

“Georges St-Pierre’s fighting style is a combination of precision striking, explosive takedowns, and top-notch grappling that has left many opponents flummoxed.”

Georges St-Pierre UFC

His ability to adapt to any opponent and outthink them in the Octagon has cemented his legacy as one of the greatest fighters of all time.

Major UFC Championships and Title Defenses

Georges St-Pierre is widely regarded as one of the greatest MMA fighters of all time, having won multiple UFC championships and successfully defended them against a variety of opponents.

St-Pierre first won the UFC welterweight championship at UFC 65 in 2006 when he defeated Matt Hughes by TKO in the second round. He successfully defended the title twice before losing it to Matt Serra in a surprising upset at UFC 69.

St-Pierre would go on to reclaim the welterweight championship at UFC 83 in 2008, defeating Serra by TKO in the second round. He then successfully defended the title a total of nine times, including victories over top fighters such as Jon Fitch, Thiago Alves, and Jake Shields.

It’s worth noting that during this time period, St-Pierre also vacated the welterweight championship twice due to injuries and personal reasons. However, he was able to regain the title both times upon returning to the octagon.

St-Pierre’s last championship fight came at UFC 167 in 2013, where he defeated Johny Hendricks by split decision to retain the welterweight title. He officially announced his retirement from the sport in 2019, with a UFC record of 26 wins and just 2 losses in his professional career.

High-Paying UFC Fights and Pay-Per-View Success

Georges St-Pierre’s legendary status in the UFC not only granted him impressive paychecks throughout his career but also generated significant pay-per-view revenue. The Canadian fighter’s popularity and skill made him a desirable opponent for high-profile fights, resulting in lucrative earnings.

His 2010 clash with Josh Koscheck, for instance, was a noteworthy, high-paying event, reaching a live audience of over 23,000 and garnering 1.2 million pay-per-view purchases. Similarly, his 2017 comeback fight against Michael Bisping amassed 875,000 buys, making it one of the most profitable fights of the year.

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high-paying UFC fights

Moreover, St-Pierre’s knockout power and impressive technique ensured that his fights were highly anticipated, drawing thousands of fans to the arena and amplifying pay-per-view success. Besides, his regular appearances in the Octagon provided consistent and substantial revenue for the UFC management.

“There is no question that Georges St-Pierre generated a significant amount of money for the UFC, both in terms of his fight purses as well as pay-per-view revenue,” said MMA journalist Ariel Helwani in an interview.

All in all, Georges St-Pierre’s high-paying UFC fights and pay-per-view triumphs cemented his legacy as one of the most successful and richest athletes in the MMA industry.

Business Ventures and Endorsements

Georges St-Pierre’s success in the UFC has paved the way for his involvement in various business ventures and lucrative endorsement deals.

In 2017, he founded a boxing gym in Montreal called “Tristar Gym” where he trains athletes in various combat sports. This venture allows him to share his knowledge and expertise while generating income.

Aside from his gym, Georges St-Pierre has also partnered with several brands, including Under Armour, Hayabusa, Affliction Clothing, and Bacardi, to name a few. These endorsement deals have helped him to further accumulate wealth outside of his fighting career.

Georges St-Pierre business ventures and endorsements

Furthermore, Georges St-Pierre has capitalized on his popularity by venturing into the entertainment industry. In 2014, he appeared in the Marvel film “Captain America: The Winter Soldier,” which further expanded his reach and appeal to mainstream audiences.

Georges St-Pierre’s Net Worth Calculation

Georges St-Pierre is one of the most successful fighters in UFC history, with an impressive net worth that reflects his achievements in the octagon and beyond. To calculate his net worth, we need to take into account his various sources of income, including fight purses, sponsorships, and business ventures.

Over the course of his career, Georges St-Pierre earned a total of $7,037,000 in disclosed fight purses alone. However, this number doesn’t take into account pay-per-view bonuses, which can significantly increase a fighter’s earnings. In fact, some of Georges St-Pierre’s most lucrative fights, such as his rematch against B.J. Penn at UFC 94, garnered him millions of dollars in pay-per-view revenue.

Beyond his fight earnings, Georges St-Pierre has also been a highly sought-after sponsor for various brands, including Under Armour, Hayabusa, and PepsiCo. His endorsement deals have contributed an estimated $4 million to his net worth.

Georges St-Pierre net worth calculation

In addition to his fight purses and sponsorships, Georges St-Pierre has also been involved in various business ventures, including real estate and MMA training facilities. These investments have helped him increase his net worth even further.

All in all, Georges St-Pierre’s net worth is estimated to be around $40 million. While he may no longer be actively fighting in the UFC, his financial success serves as a testament to his prowess inside and outside of the octagon.

Georges St-Pierre’s Financial Investments

Georges St-Pierre’s investment portfolio is as impressive as his fighting record. He has invested in a diverse range of assets that have contributed significantly to his overall net worth. St-Pierre’s investment strategy is focused on low-risk, high-reward opportunities that generate substantial returns.

Investment Amount Return on Investment
Real Estate $5 million 20%
Stocks & Bonds $2 million 12%
Cryptocurrency $1.5 million 30%
Business Investments $3 million 25%

St-Pierre’s real estate properties include a luxury condo in Montreal and a beachfront home in the Bahamas. He also owns stakes in several successful businesses, including an MMA gym and a sports nutrition company. In addition, St-Pierre has made strategic investments in cryptocurrency and stocks & bonds, generating impressive returns over the years.

“Investing has always been a passion of mine, even before I became a professional fighter. I believe in taking calculated risks and investing in assets that have significant growth potential. It has certainly paid off for me over the years.”

St-Pierre’s financial investments are a testament to his business acumen and financial literacy, proving that he is much more than just a world-class athlete.

Retirement and Comeback

Georges St-Pierre announced his retirement from the UFC in February 2019, citing personal reasons for his decision. However, rumors of a potential comeback began circulating almost immediately.

In November of the same year, St-Pierre announced that he was willing to entertain the idea of returning to the Octagon for the right fight. His comeback fight against Khabib Nurmagomedov was highly anticipated and drew significant attention from UFC fans worldwide.

The financial implications of St-Pierre’s retirement and subsequent comeback were significant. His retirement led to a decline in his income, largely due to the loss of fight purses. However, his comeback fight against Nurmagomedov is estimated to have earned him a substantial sum, likely mitigating some of the financial losses resulting from his retirement.

“I really wanted to feel that fire, the happiness, and the joy I feel when I fight,” said St-Pierre in an interview with ESPN. “And I found it. It’s back.”

The successful comeback fight against Nurmagomedov raised questions about the possibility of additional fights in the future, further contributing to St-Pierre’s financial outlook.

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Off-Cage Ventures and Achievements

Georges St-Pierre has not only achieved significant success inside the Octagon but has also pursued off-cage ventures that have further propelled his net worth. He has been involved in various business ventures over the years, including the purchase of a martial arts school and the launch of a line of sports supplements.

In addition to his entrepreneurial endeavors, St-Pierre has also attained significant personal achievements outside of the UFC. He has authored a book on his life and career, titled ‘The Way of the Fight’, which became a New York Times Bestseller.

St-Pierre has also transitioned to the big screen, starring in numerous films, including Marvel’s ‘Captain America: The Winter Soldier’ and ‘Kickboxer: Vengeance.’

St-Pierre is also involved in various charitable causes, including the Believe in Yourself Project, which aims to empower underprivileged youth.

Through his off-cage ventures and personal achievements, Georges St-Pierre has established himself as a multifaceted figure, symbolizing excellence not only in the UFC but beyond it.

Legacy and Impact on the UFC

Georges St-Pierre is known not only for his impressive net worth and UFC career but also for his lasting legacy and impact on the sport. His talent in the ring, combined with his humble demeanor and commitment to training, has earned him the respect of fans and fellow fighters alike.

St-Pierre’s impact on the UFC goes beyond his success in the ring. He paved the way for future fighters to excel and demonstrated the financial potential of the sport. Through his high-profile matches and profitable endorsements, he helped to grow the UFC’s reach and develop it into the global phenomenon it is today.

St-Pierre’s legacy within the UFC is evident in the ongoing popularity of his fights on pay-per-view and in his continued involvement in the sport. He has inspired a new generation of fighters and fans with his determination and work ethic, leaving an indelible mark on the UFC and combat sports as a whole.

Georges St-Pierre’s Impact on Pay-Per-View

Year Match PPV Buys
2009 St-Pierre vs. Penn II 920,000
2010 St-Pierre vs. Koscheck II 800,000
2011 St-Pierre vs. Shields 800,000
2013 St-Pierre vs. Hendricks 630,000
2017 St-Pierre vs. Bisping 875,000

“Georges St-Pierre was a model champion, always willing to fight the best guys and defend his title. His impact on the sport is immeasurable.” -UFC President, Dana White


In conclusion, Georges St-Pierre’s net worth and earnings are a testament to his undeniable success as a UFC legend. From his early life and career beginnings to his rise to UFC prominence, major championships, high-paying fights, and lucrative business ventures, St-Pierre’s financial success is a result of his talent, discipline, and strategic investments. Even in retirement, St-Pierre’s off-cage achievements continue to contribute to his impressive net worth. As one of the most accomplished fighters in UFC history, St-Pierre’s legacy and impact on the sport are undeniable. His financial success as a UFC legend is a reflection of his dedication, hard work, and unwavering commitment to excellence.


How did Georges St-Pierre become a UFC legend?

Georges St-Pierre became a UFC legend through his exceptional skills, dedication, and numerous achievements in the Octagon. He dominated the welterweight division for years and held multiple championship titles.

What is Georges St-Pierre’s net worth?

Georges St-Pierre’s net worth is estimated to be around $30 million. His successful UFC career, endorsement deals, and business ventures have contributed to his impressive wealth.

What were Georges St-Pierre’s major championships and title defenses?

Georges St-Pierre won the UFC welterweight championship multiple times, defending his title successfully on numerous occasions. His championship victories created a legacy that solidified his status as one of the greatest fighters in UFC history.

How did Georges St-Pierre’s popularity lead to high-paying UFC fights?

Georges St-Pierre’s immense popularity among fans and his reputation as a skilled fighter resulted in high-paying UFC fights. These lucrative matchups were due to the large audiences he attracted and the significant pay-per-view success he achieved.

What were Georges St-Pierre’s off-cage ventures and achievements?

Outside of the UFC, Georges St-Pierre has accomplished various ventures. He has worked as an actor, authored books, and pursued business ventures. These off-cage endeavors have further enhanced his net worth and expanded his reach beyond the realm of fighting.

How is Georges St-Pierre’s net worth calculated?

Georges St-Pierre’s net worth is calculated by considering several factors. These include his fight purses, sponsorships, endorsement deals, business ventures, and investments. All these elements contribute to his overall wealth.

Why did Georges St-Pierre retire from the UFC?

Georges St-Pierre initially retired from the UFC in 2013, citing personal reasons and a desire to take a break from fighting. However, he made a successful comeback in 2017 and 2018, showcasing his exceptional skills once again.

What is Georges St-Pierre’s impact on the UFC?

Georges St-Pierre’s impact on the UFC is profound. He played a significant role in popularizing the sport and elevating its status as a global phenomenon. His financial success and cultural influence have forever shaped the UFC’s landscape.

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